Google is making search more conversational. Google Search users will now be able to simply “ask” Google. Yes, you can verbally ask Google a question usingadvanced voice queries, in which your computer or tablet will answer back to you. “Where can I sell my old iPhone online?” and receive much more refined answers, regardless of how long and detailed your searches are.
While Google used to focus on finding matches for words like “sell” and “iPhone” – the new Hummingbird update understands your actual question and reveals search results that will be able to answer it more precisely. Google says that Hummingbird is “paying more attention to each word in a query, ensuring that the whole query — the whole sentence or conversation or meaning — is taken into account, rather than particular words. The goal is that pages matching the meaning do better, rather than pages matching just a few words.
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